Thursday, October 15, 2009
Billboard Hot 100, 24th Oct. 09
1. 3 - Britney Spears
YAY!!! This week Britney Spears makes a stunning debut at #1 with her new single aptly titled "3," (lead single from her forthcoming second hits collection, The Singles Collection) which is also her third #1 single, shifting 255,000 downloads this week, abruptly ending Jay Sean & Lil' Wayne's 1 week stay at #1 with "Down." Exactly a year ago Spears appeared at this very spot with her comeback single "Womanizer." It's been three years since the Hot 100 has seen a debut at #1, American Idol winner, Taylor Hicks was the last to achieve this feat opening at #1 with his single "Do I Make You Proud," Billboard also note, the last four songs to debut at #1 have all been American Idol winners. They also note the last non-American Idol winner to score a #1 debut on the chart was Lauryn Hill back in 1998 with her single "Doo Wop (That Thing)" but I'm pretty sure the last non-American single to score a #1 debut was Celine Dion & R. Kelly's debut on "I'm Your Angel." It's a great day to be a hardcore Britney-fan, a full congrats is in order.
Thinking about it, it's weird for a career spanning 11 years, Spears has only acquired the top spot for only 4 weeks (Her first #1 was her first single "...Baby One More Time," which surprisingly only topped the chart for only 2 weeks and "Womanizer," which only topped the chart for 1 week) with that said it's pretty understandable as throughout her career, her singles have mostly been either limited released, delayed or canceled physical singles releases or just airplay singles--all presumably in accordance to her record label, Jive's chart tactics. Her popular 2000 single "Oops!... I Did It Again," only managed to break the top 10, reaching #9 based on mainly airplay (becoming the most added song of the week) as there was no physical release to boost sales, a sly tactic to boost sales for the album--which in fact worked, it's parent album of the same name sold 1.3 million copies in its first week (eventually selling 10 million in the US alone), becoming the biggest first week sales for a female artist.
Throughout the decade Spears has released a series of singles that arguably should have seen a place at the top of the chart--especially the singles from her fourth (and best) album, In the Zone. Both "Toxic" and ballad "Everytime" became top 10 and 20 hits, but probably would have charted higher if at the time (2002 - 2004) R&B and Hip-Hop hadn't been dominating radio and digital sales had been popular and incorporated into the chart. Whilst it does make sense, for someone who was once the biggest thing in pop music (although she's not exactly fading now), it's still really mind boggling she only has 3 #1s. Just like most pop artists who seem to be unable to get airplay from crossover radio stations and have to rely greatly on Top 40/CHR, digital sales has been the driving force behind most of her last few singles. Her 2007 single "Gimme More" became her first top 5 single in 9 years as it rose to #3 shifting just under 180,000 in downloads. "Womanizer," moved a total of 286,000 in its first week out, leading to its record-breaking jump to #1.
Here are some interesting facts I found about "3's" debut at #1: It now owns the title for shortest title to top the Hot 100--a feat previously jointly held by Frankie Avalon’s "Why," the Jackson 5’s "ABC," Edwin Starr’s "War," and Michael Jackson’s "Ben" and "Bad." "3" is also among the handful of numerically titled song to be bested on their chart appearence--confused? Prince's "7" peaked at #7 back in 1992 and Barenaked Ladies’ "One Week," peaked at #1 for one week.
In conclusion, It's really nice to see my favorite entertainer at the top once more--I wonder if she can maintain her position for next week. Miley Cyrus' "Party in the USA," Owl City's "Fireflies," and Jason DeRulo's "Watcha Say" are her competition. This was really the only thing that interested me on this weeks chart, but I'm sure it's enough writing for one chart.